As much as we want to be perfect, marketing mistakes are going to happen. And while we tend to obsess over the mistake, it’s not that important. What’s important is how we respond to the mistakes. Today, I’m going to share three ways you can transform marketing mistakes into opportunities.

Most businesses chase loyalty with a one-size-fits-all approach, offering generic incentives and hoping it leads to repeat business. But what if I told you that loyalty takes time, isn’t always achievable, and sometimes, a different strategy is more effective?