Marketing that feels natural.
Growth without the hustle.
You didn't escape the corporate grind to build a new hamster wheel to promote your business. Together, we'll create a strategic marketing system to extend your reach and amplify your impact without compromising your values.
60 minutes • $297 value • No risk or obligation
Explaining what you do without confusing people feels impossible
You’re overwhelmed by conflicting marketing advice and endless options
You know you need to be consistent but can’t figure out where to focus your efforts first.
When it comes to promoting your business does it feel like?
You hate feeling pushy or salesy but don’t know how else to get clients
You’ve tried a number of different marketing tactics and still feel stuck
You’re spending hours on marketing that feels like busy work with little to show for it
If marketing feels harder than it should, that’s because it’s not aligned with your strengths and values.
But it doesn’t have to stay that way.
Let’s explore your next marketing move together
You can stay true to your values and grow your business
I know because I’ve lived it.
I’m Mike. And, after 25 years working in businesses that lost their way after adopting corporate mindsets – putting profits over people – I was let go.
And faced the same challenge: how to build a business without compromising who you are.
That experience became my calling. To help other corporate escapees who face the same struggle.
You’re tired of marketing advice that doesn’t fit your values. You want someone who will actually take the time to understand your business. And develop a system tailored to your strengths, values, the impact you want to make, and the life you want to live.
Want to know what your next marketing move should be? Let’s figure it out together in a focused conversation tailored just for you.
60 minutes • $297 value • No risk or obligation
Most marketing advice tells you to do more. I believe in doing less — but doing it right
The straightforward 3-phase approach that builds sustainable growth:
CLARIFY your message so your ideal clients say “That’s exactly what I need!”
SIMPLIFY your approach so you can finally focus on what works best for you
AMPLIFY your experiences so clients naturally want to refer you to others
Curious how this works for your business?
How we can work together
Aligned Marketing System Roadmap
Move from scattered efforts to sustainable growth with a complete foundation for promoting your business.
Over12 weeks, we'll design your complete system: refined message, focused strategy, sustainable content approach and client experiences that generate referrals. Marketing that feels authentic, you can sustain and works consistently. Done-with-you approach, minimal homework. $5997.
From Overlooked to Standing Out Message Jumpstart
Turn confusing ideas into a compelling message that connects by getting clear on what to say and how to say it.
In four focused sessions over 30 days, we’ll uncover your core value, eliminate confusion and craft a message that makes it easy for your ideal audience to say, “That’s exactly what I need!" Done-with-you approach, minimal homework. $1998.
Now What? Clarity Session
Discover your next best marketing move.
In a focused 60-minute session tailored to you and your business, we’ll identify the marketing opportunity with the most potential to make the biggest difference for your business. And determine a clear, practical next step. FREE.
What happens after we build the foundation?
I’m here to help you implement it — because strategy only works when it’s put into action. Unlike many consultants who hand you a plan and say “good luck,” I offer options for ongoing support to help you make strategy become reality.
Not sure which solution is right for you?
Let’s figure it out together.
When marketing works with your values and strengths, not against them …
Where I had chaos, Mike brought clarity.
When I came to work with Mike I felt my coaching and speaking sides of my business lacked congruency of messaging and at times targeted different audiences. I wanted to align them with one clear message and create a workable way to help each aspect of my business support the other - speaking bringing in clients and clients bringing in speaking opportunities. Mike exceeded my expectations! Where I had chaos, Mike brought clarity. He helped me find the threads that tied them (speaking and coaching) all together and a strong marketing message that not only represents the core of what I do but is easy for others to grasp and act on.
- Paula Houlihan, Keynote Speaker and Executive Coach
★★★★★
Mike Schuster at FiddleSmart Marketing is the real deal. He helped me create a speaker one-sheet that not only looks amazing but positions me perfectly for decision-makers and prospects. His process was clear, professional, and focused on results. If you're a speaker, consultant, or thought leader looking to level up your marketing materials, I highly recommend working with Mike. He's sharp, easy to work with, and gets it done right.
- Matt Booth, Certified Speaking Professional
★★★★★
It really is a special opportunity to work with Mike. I was struggling to connect my message and audience. He was able to teach me how to do it in a way that keeps it as a conversation both natural and authentic instead of pushy or salesy. He is a master at his craft and will help you improve yours as well! Thanks Mike - I look forward to our next project together.
- MJ Reiners, Business Transformation Expert
★★★★★
Mike asked the right questions to fully understand my personal brand. As we reworked my home page messaging he also helped me choose the right images. I was amazed at his ability to see what I couldn't about myself and how I was representing myself, especially my home page. His suggestions were right on target. My customers say "I loved your website and knew I had to work with you!" Isn't that what we all want?
- Stacy Kaat, Business and Personal Brand Photographer
Want to see what’s possible for your business?
A few retailers, consultants and businesses I’ve served …
Still debating?
It’s time to make a decision about your future. You can continue spinning your wheels chasing tactics, trying to jumpstart sales using others’ secret formulas and feeling stuck not knowing what to change.
Or you can start collaborating with a strategic partner who understands business and will help you:
Craft a compelling and clear message that connects with your audience
Structure offers so more people engage with and, ultimately, buy from you.
Strengthen your website so more visitors take the next step
Create email programs to nurture relationships with prospects and buyers
Establish systems to encourage referrals or reviews from customers
And more!
If you want to make it easy for people to learn about you, buy from you and tell others about you, I can help. Take the first step today. It all starts with a FREE Strategy Session.
60 minutes • $297 value • No risk or obligation